Digital Marketing

A digital marketing agency based in Istanbul

Digital marketing covers the work of reaching the right people through search engines, ad platforms, social media and content, and turning that attention into enquiries. At Granobra we treat these activities as one plan working towards the same goal rather than a set of separate jobs.

For many businesses the problem is not a missing channel but channels that are managed in isolation. Ads run in one place, social media sits with another team, and the website is not ready for the traffic it receives. We start by making your goal clear and then decide together how much each channel can contribute to it. Not every business needs every channel at once; sometimes a well-built landing page and a properly managed ad account are enough.

Which channel for which goal?

As a digital marketing agency we begin by defining the goal, not by picking a channel. Once the goal is clear, it becomes obvious which work should come first.

If you need enquiries soon

Search ads are the fastest way to reach people who are looking for your product or service right now. Our Google Ads management covers search, display and remarketing campaigns along with keyword selection, budget allocation and conversion tracking. A landing page that matches the campaign message and leads the visitor to a single action is the most direct way to get more enquiries from the same budget.

If you want lasting organic visibility

SEO helps people who are searching for you find you without depending on ad spend. We work on the technical foundation, the content and the authority of your site together. SEO takes patience; its effect builds over time and continues when the ads stop. Content is what fuels it: in our content editing service we manage topic planning, writing and the publishing calendar in line with your SEO goals.

If you want to build awareness and trust

A buying decision is rarely made in a single visit; people want to get to know a brand first. In our social media management service we define your brand's voice, visual language and posting rhythm, and run the content calendar, design, community management and social ads within the same plan. You can take it as consultancy only or as end-to-end management.

How the channels work together

Search term data from your ads shows which topics SEO should prioritise. Content produced for SEO gives you material to share on social media. Topics that get attention on social media turn into new content ideas. All of this traffic ends up on your website: if the site is slow, the message is unclear or the form does not work, no channel will deliver the result you expect.

That is why we check whether your site is ready for this traffic before any marketing work begins. When needed, our web design and software team solves it under the same roof, so you are not caught between a marketing agency and a separate web developer.

How we work

1. Current state and goal: We review your site, your existing accounts and your competitors, and set a measurable goal.
2. Channel and budget plan: We recommend the channels that will contribute most to the goal and how to split the budget.
3. Measurement setup: We set up Google Analytics, Search Console and conversion tracking so you can see what each channel brings in.
4. Execution: We run the campaigns, content and optimisation work according to the plan.
5. Reporting and improvement: We share results in regular reports and update the plan based on the data.

Frequently asked questions

What does a digital marketing agency do?

It builds and carries out a strategy to increase your visibility and traffic across online channels, and the enquiries that come from that traffic. SEO, ad management, social media, content and conversion-focused page design are the main parts of the job.

Do I have to take all the services together?

No. We can work with you on SEO only or on ad management only. As your needs change, we widen or narrow the scope together.

When will I start seeing results?

Ad campaigns produce their first data within days, and meaningful optimisation is possible within a few weeks. The effect of SEO and content work usually becomes visible within a few months. Your industry, the level of competition and the current state of your site all affect the timeline; we agree on a realistic schedule in the first meeting.

How is a digital marketing budget set?

There are two separate items: the ad budget paid to the advertising platforms and the agency fee. The ad budget depends on your goal and the competition in your industry. After the first meeting we prepare a proposal that states the scope and the cost clearly.

Do you work with companies outside Istanbul?

Yes. Our office is in Istanbul, and we work with businesses in other cities in Türkiye and abroad through online meetings and regular reports.